top of page



Integrated Marketing Sciences was founded with a vision of bringing completely independent expertise in effectiveness and analytics to both brands and agencies. At Craft, media neutrality is important to us, so an independent effectiveness partner is a natural choice.

Alex Vass, Founder and CEO, says the following: "What I love most is helping clients answer questions, solve problems and address challenges. For most clients the objective is how to drive growth in their business, and doing so as effectively as possible. We work hand in hand with our clients to provide both the data and consultancy to drive their businesses forward." 

IMS are agile, independent and explain advanced analytics in a simple and straightforward manner.

For more information, get in touch with Alex:


bottom of page