Crafty

Planner

Sarah Sherwood

Sarah is an experienced communications planner, who has led media and brand strategy for
clients across a variety of sectors during her time in the media agency world (PHD, Rocket).
She strives for excellence in client servicing and brings people together to fix client problems
with calm tenacity. After ten years in the industry she took a career break to move to New
York to raise her family and immerse herself in a new culture. On her return to London,
Sarah jumped at the chance to join Craft, a start-up founded on collaboration and flexibility.